When you have an idea for a product or start-up ready for execution, but you do not feel like you want to start a business on your own or you simply do not have the necessary funds to do so, you might be looking for co-founders or investors. When doing so, you do not want someone else to learn of your idea and then take it and use it themselves. Therefore, it is important to keep the circle of people you tell about your projects small in the beginning. It is also important to protect the information that you share. In this context, a non-disclosure agreement ("NDA") often comes into play.