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FROM THE BLOG

Froriep Blog Posts for Topic Author Talia Wigger EN

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Frédéric Serra

Frédéric’s practice focuses mainly on intellectual property, new technologies and commercial transactions. Frédéric has been a partner at our Geneva office since 2011. He is a highly experienced litigation lawyer in all fields of intellectual property, including unfair competition, and has extensive experience in complex non-contentious intellectual property matters. He advises on licence and assignment agreements, film production agreements, sponsorship, endorsement and product-placement agreements, IT-related transactions, research collaborations, development contracts and technology transfers.

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Talia Wigger

Talia joined us as a trainee lawyer in March 2016. At the same time, she is working on her PhD in intellectual property at Geneva and Fribourg universities. Her Bachelor of Laws, with the bilingual distinction French–German, is from the University of Fribourg. She obtained her Master of Laws through an exchange programme at King’s College London (CTLS), and has worked as a research assistant at the University of Fribourg and as a teaching assistant at the University of Geneva. Talia’s mother tongues are French and Hebrew. She is fluent in English, German, Swiss-German and Spanish, and is learning Russian and Swedish.

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Swissness : Improved Protection of Swiss Branding

Posted by on Feb 10, 2017 2:39:48 PM

In a society where the origin of products is decisive, Switzerland enjoys an excellent reputation which extends far beyond its borders. For this reason, "Swiss made" is a guarantee of tradition, quality and exclusivity. It is therefore not surprising that the products associated with Switzerland possess a certain prestige and renown that directly influence the decisions of consumers.

Topics: Intellectual Property

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